Downstream Digital
in Portland Select Euphonix System 5-MC
Post house commits to two
systems for its primary audio post rooms integrated with
Nuendo
Palo Alto, CA – Nov 28th, 2006

Richard McKernan (standing) of Euphonix with (left
to right seated) Drew Canulette, Lance Limbocker,
and Rick Waritz of Downstream Digital at the AES
show in San Francisco
|
Euphonix, recognized globally as a leading manufacturer
of large format digital audio consoles and control surfaces,
announces that Downstream Digital of Portland, Oregon recently
purchased two System 5-MC Integrated DAW (digital audio workstation)
Controllers. Slated to be operational at the start of calendar
2007, the two identically configured systems each include
the MC Media Application Controller plus an additional 8
faders and are to be housed in custom fitted desks.
Downstream
Digital is involved in a broad variety of disciplines, including
A/V design and integration, film and video production,
motion graphics, telecine, digital editing, dubbing, and
sound design. Much of the company’s work involves corporate
messaging and advertising spots with an emphasis on sound
for animation. The new Euphonix System 5-MC workstation controllers
will be housed in the company’s two primary audio post
suites and will serve as the core systems handling their
post-production
workflow.
According to Lance Limbocker, Downstream Digital’s
senior sound designer and head of the audio group, “We’re
really looking forward to integrating the new Euphonix systems
into our work environment. We looked at a number of mixing
solutions and genuinely feel that the System 5-MC represents
the best fit. The high degree of programmability that the
control surface offers is particularly impressive. The System
5-MC enables us to define how we interface with any given
DAW application—as opposed to being locked in to the
way some design engineer thinks a given task should be done.
Of equal importance, the hardware is first rate and provides
all the tactile control you could ask for. The color coding
feature of the faders makes it easy to visually keep track
of assignments, and this is just one example of the system’s
well-thought out engineering.”
While the Euphonix System
5-MC has the ability to seamlessly switch from one DAW application
to another at the press of
a button, it was the Euphonix EuCon high speed protocol and
its tight integration with Steinberg Nuendo that helped seal
the deal for the two systems. The Euphonix EuCon high speed
protocol enables extremely fast network access to any function
in software applications supporting it, such as Nuendo. With
the System 5-MC and Nuendo, the combined system offers blazing
performance and bi-directional capability, enabling the MC
to receive high-speed data such as metering and reflect this
information on its vivid LCD display—facilitating fast
and intuitive control.
“The way the System 5-MC and Nuendo work together
is really impressive,” states Limbocker. “Nuendo’s
support for the EuCon protocol creates an environment that
is extremely responsive and highly customizable. And because
the control surface is so highly configurable, it can evolve
right along with advances to the software—making obsolescence
less of an issue. Once we get acclimated to the new way of
working, I can certainly envision us integrating Apple Computer’s
Final Cut Pro with the System 5-MC as well—and that’s
the beauty of the MC—it works with any application.”
Downstrean
Digital and Euphonix cemented the sales transaction during
the AES show in San Francisco, CA. Reflecting on their
conversations with the Euphonix sales and technical staff,
Limbocker commented, “The entire Euphonix team was
very supportive throughout the sales process. We had numerous
questions, and their technical staff was extremely responsive
and went to great lengths to provide us with the information
we needed. Euphonix enjoys a reputation for excellent service
and support, and we look forward to developing a long term
partnership with the company. I’m confident our decision
to go with the two System 5-MC workstations is right for
our business.” |